Last week, Alexander Coleman (great new blog) posted his musings on "event" movie experiences. As I started to think back on some of mine, another question came to me (no idea how): didn't theater ushers used to collect money for charity?
I've looked around online and have found little to no information on this. Am I remembering correctly, or am I confused? I'm picturing a 16 or 17 year-old movie theater usher, typically male and always awkward, standing at the front of the theater right before the previews and, in a possibly cracking, monotone voice, reciting an appeal for us to dig into our pockets and donate to the charity of the day. As if walking to the gallows, the usher would then march up the center aisle and collect pennies, quarters, M & M's, possibly garbage, and anything else
that impish teens would pass down the aisle. This was in the late 80's and early 90's - I think.
Did this happen, and if so, when and why did it stop?